Product Design

Empathize » Ideate » Prototype » Test » Repeat

  • Design Sprint

  • Heuristic Evaluation

  • User Interviews + Surveys

  • Empathy Mapping + Persona Development

  • Information Architecture

  • Card Sorting + Tree Testing

  • User Stories + Journeys

  • Wireframing + Prototyping

  • Usability Testing

  • Conversion Rate Optimization

 

JOURNEY MAPPING

Customer Centric Experience Diagramming

The Modern E-Commerce Funnel

Department, Teams, and Personal Goals

 

WIREFRAMING + PROTOTYPING

Wire framing can rapidly accelerate the design process with great attention to the usable experience separate to the immersive experience — this is helpful when contour bias can impede progress. In short, I steer products away from the uncanny valley during the design process.

Wire framing can rapidly accelerate the design process with great attention to the usable experience separate to the immersive experience — this is helpful when contour bias can impede progress. In short, I steer products away from the uncanny valley during the design process.

Using a design library enables designers to build immersive and usable interfaces that scale no matter the size of the project.

Using a design library enables designers to build immersive and usable interfaces that scale no matter the size of the project.

 

VISUAL + MOTION DESIGN

Native + Web Based Apps

Native + Web Based Apps

Motion Design

Motion Design

Immersive + Usable

Immersive + Usable

Instructional Design

Instructional Design