BRETTERICK studio + lab
 

Hi. I'm Brett.

Art Director and Experience Designer.
Sometimes I make pictures. Oh, and I live in SLC.

 
 
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I wear different hats

Director of Experience Design + Lead Instructor
V School

XD Consultant
Contact Design

Adventure Guide
Atomic Tours

 

This is my portfolio

Someday it'll be up to date.

 
 
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Art Direction

Lifetime student of the Elements + Principles of Design, applied towards actionable business strategies and deliverables.

  • Brand Strategy

  • Brand Style Guide

  • Direct Response Campaigns

  • Product Launches

  • Automated Marketing

  • Traditional Advertising

  • Print Design + Production

  • Event Based Marketing

  • Unique Trade Show Experiences

  • Terrestrial Advertising + Gurilla Marketing

 

Branding Strategy + Design

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branding-hero-skiracing.jpg
 

Data Visualization

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sr-data-viz-geo
sr-data-viz-channels
sr-data-viz-desktop
 

Advertising

Non-Profit Fundraising

Non-Profit Fundraising

Targeted Audiences

Targeted Audiences

Be Seen. Say it on a Beer.

Be Seen. Say it on a Beer.

Lead Generation

Lead Generation

Event Based Marketing

Event Based Marketing

 

Print

Book It

Book It

Screen Printing

Screen Printing

Let's Talk Lettra

Let's Talk Lettra

Illustration

Illustration

 
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Experience Design

Above: iOS app prototype

Empathize » Define » Prototype » Test

  • Heuristic Evaluation

  • User Interviews

  • Empathy Mapping

  • Persona Development

  • Information Architecture

  • Requirements Gathering (BRD,FRD,TRD)

  • User Stories

  • Blockframing / Wireframing

  • Rapid Prototyping

  • Product Launch

  • Case Studies

  • Usability Testing

  • A + B Testing

  • Conversion Rate Optimization

 

Journey Mapping

 

Wireframing

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Blockframing can rapidly accelerate the design process. Stakeholders can focus on usability separate from branded experience.

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Visually Designed screens for browser based mobile app

 

Visual Design

Immersive Experiences

Immersive Experiences

Motion Design

Motion Design

Experience Design + Usability

Experience Design + Usability

Instructional Design

Instructional Design

 
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Picture Making

 
Studio

Studio

Photojournalism

Photojournalism

Environmental

Environmental

Wet Plate

Wet Plate

Corporate

Corporate

Lifestyle

Lifestyle

Mood

Mood

Large Format

Large Format

Street

Street

Instant Film

Instant Film

Character Study

Character Study

Tilt + Shift

Tilt + Shift

Wall of clients

Here are some of the many brands that I'm proud to have worked with.

 
adidas
arcteryx
black diamond
chaco.gif
columbia
dynafit
mammut
marmot
mtnhardwear
patagonia
reef
skullcandy
smartwool
smith
sorel
thenorthface
thule
timex
 

Let's Work
Together

 
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